Boehringer Ingelheim
Broadline Brand Campaign

In a competitive space, Broadline has a great advantage – it treats for both internal and external parasites. Drawing on this unique point of difference we created a comprehensive brand campaign highlighting Broadline’s gentle dosing and ease of use.

TASKS: TVC, In-store POS, Press ads, Social, Web Banners, Website

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The Gentle on Pets seal was used across the line to help convey to consumers, the benefits of monthly dosing.

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